The Pharma Pandemonium

When the country took a plunge in the economic crisis, Mrs Revathy Kumarswami was pushed to add a second source of income to the household. Her husband did assure her of a comfortable life but the housewife and mother of two knew better.

Life took a turn when she landed the job as a pharmaceutical sales executive at Gemini Pharmaceuticals Pvt. LTD.

Ten months later …

Revathy clocks in 12 hours of work. On an average, she visits and re-visits seven to eight doctors. She lands juicy deals quite frequently. Her contribution was recognised when she was awarded the “Employee of the Month”, twice.

Apart from being an efficient medical representative, Revathy is a hands-on mother. When she comes home, she has to help her children with their homework and cook food for the family.

Revathy often reminisces about her housewife days, when she had mountains of chores but didn’t have to make reports of it.

Over-burdened, she often fails to make the compulsory weekly reports. This caused her to lose out on the subsequent “Employee of the Month” awards.

Devil-faced pages of reports often haunt her in her dreams.

At the company, Revathy is lauded for being capable of bringing huge sales volume. But in the meetings, she gets chided for not filling the reports on time. The company often sends her various reminders. But being squeezed for time, she misses the deadlines.

Her senior at Gemini Pharmaceuticals does try to be compassionate towards her but he is not willing to bend the rules for her. He wants to keep a track of Revathy’s daily visits to the doctors’ office and the sales she brings.

Revathy wants to keep a track of her work, the travelling expenses and the sales she brings to the company. She wishes to ace the mastery of balancing both home and work. But the hope looks bleak.

What should be her next step? Should she consider compromising on her family time? Or should she leave her job? Or maybe search for another job? But then, would the next job live up to her expectations? Should Gemini Pharmaceuticals consider replacing Revathy? Or should they provide her with an assistant?

Not really. All that the company needs is to provide her with a solution to log her work instantly – without feeling burdened by the chores that a traditional report filing method demands of her. If Gemini had a solution, it wouldn’t have needed to weigh the options of not having such a valuable employee on the role.

Revathy would also have been happy with freed time for her home and without nightmares about reports and without a thought about searching alternative jobs just because of the burden of writing reports.

A unique customer for KARMA AXIS.

3 comments

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